Discover projects
L'Forma Project

Brunello Cucinelli - Gansevoort

Brunello Cucinelli

Brunello Cucinelli is an Italian luxury house celebrated for its cashmere and "quiet luxury" aesthetic, rooted in humanistic craftsmanship — values that extend to the tactile, hand-worked surfaces of its boutiques.
Location
New York, NY

L'Forma delivered a custom textured plaster finish for Brunello Cucinelli in New York's Gansevoort district, recreating an Italian specification with material custom-made in-house by our team. Working with BR Design Associates over three weeks, L'Forma produced the warm, tactile Marmorino-style finish that reflects the brand's understated Italian luxury — a bespoke result achievable only through self-performed craft.

‍

What we did
Walkthrough Video

Brunello Cucinelli
Interior painting, wallcovering and resinous flooring by L'Forma at 29 Jay Street, DUMBO Brooklyn
Brooklyn, NY

29 Jay Street

Architectural and intumescent painting by L'Forma at the New Museum, New York
New York, NY

New Museum

Custom metallic paint finishes by L'Forma at the Skin1004 store, New York
New York, NY

Skin1004